Media and entertainment OTTs have seen a surge in active users and time spent on platform especially post Covid-19. However, for OTT apps to become the dominant channel of content delivery, the experience on them must match that of linear satellite TV where buffering and slow play start times are unknown concepts. Whether it is VoD apps, news apps or other video based social apps, mastering the art of content delivery is mission critical to the business.

In this highly competitive market, where there exist not only bigger international Apps but also regional players, success is determined by the quality of experience that the Apps are able to deliver. Often, the blame of poor experience is put on network service providers but with the entry of new technology like 5G, Wi-Fi 6 and Edge CDNs, onus of experience is going to be as much on first and middle mile as in last mile components. Combine this with the complexity of various device / OS combinations delivering consistent user experience becomes a challenging task

MOZARK’s end-to-end Connected Experience Platform is an industry unique platform that allows video-based app providers to test the user experience pre-launch and integrate automated UX performance testing as an integral part of DevOps. With our proprietary Application Quality Index (AQI) which aggregates several KPIs around Responsiveness, Streaming, Video and Audio quality, one can get a normalized comparison of user experience across peer apps in the category. Our global device cloud enables OTT providers to test in locations where the content is actually used on networks where it is consumed! Whether it is security, localisations, load, functional or performance testing, our global device cloud enables our customers to get a comprehensive view of their app quality.

Build a great media delivery experience today!

Solutions

Syntethic Experience Monitoring

Frictionless app experience drives engagement and hence revenue. Even small latencies can lead to abandonments 

 

Continuously monitor the latencies of your app’s key user journeys without any SDK integrations or code changes to your app.

Explore

Automation Functional Testing

Fixing bugs can be expensive once post launch of the app. Ensuring a bug free release is thus crucial. 

 

Fragmentation of devices & OSs makes this harder. Thus, automating your functional testing process is necessary to support the ever-shortening release cycles. 

Explore

On-device Performance

On device performance testing is key to delivering a great app experience. Monitor your own and 3rd party API calls to identify slow servers, SDKs and optimize client server interactions.  

 

Track memory leaks, unoptimized assets e.g., images, unoptimized battery consumption, and janky frames on your app. 

Explore

Solutions

Syntethic Experience Monitoring

Frictionless app experience drives engagement and hence revenue. Even small latencies can lead to abandonments 

 

Continuously monitor the latencies of your app’s key user journeys without any SDK integrations or code changes to your app.

Explore

Automation Functional Testing

Fixing bugs can be expensive once post launch of the app. Ensuring a bug free release is thus crucial. 

 

Fragmentation of devices & OSs makes this harder. Thus, automating your functional testing process is necessary to support the ever-shortening release cycles. 

Explore

On-device Performance

On device performance testing is key to delivering a great app experience. Monitor your own and 3rd party API calls to identify slow servers, SDKs and optimize client server interactions.  

 

Track memory leaks, unoptimized assets e.g., images, unoptimized battery consumption, and janky frames on your app. 

Explore

Case Studies

 

Smart Media

High quality video streaming experience is essential to the growth of an OTT player. MOZARK’s integrated.

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Case Studies

Smart Media

High quality video streaming experience is essential to the growth of an OTT player. MOZARK’s integrated.

   Read More

Click me!

Ensuring a seamless user experience at all times is a challenge for consumers, enterprises, and public entities. With the introduction of 5G and IoT, delivering a seamless experience for mission-critical use cases is cumbersome. MOZARK's digital experience platform aims at measuring, diagnosing, and enhancing digital QoE for your customers.

Request a Free Trial

Ensuring a seamless user experience at all times is a challenge for consumers, enterprises, and public entities. With the introduction of 5G and IoT, delivering a seamless experience for mission-critical use cases is cumbersome. MOZARK's digital experience platform aims at measuring, diagnosing, and enhancing digital QoE for your customers.

Request a Free Trial